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Get Better Insights with QR Code Analytics
Get Better Insights with QR Code Analytics

View scan analytics of your QR Codes to get insights

Joy Arputha avatar
Written by Joy Arputha
Updated over a week ago

Our QR Code generator tool comes equipped with a powerful Analytics feature, designed to help you track the effectiveness of your QR Codes. This tool provides detailed insights into how users interact with your codes, enabling you to make data-driven decisions to optimize your campaigns.

For example, if you're running a promotional campaign, our analytics can show you which locations and times are seeing the most scans, helping you to target your promotions more effectively.

Prerequisites

  • The QR Code Generator Essential plan or a higher tier.

View QR Code Analytics

  1. Sign in to your The QR Code Generator account

  2. Click on the Analytics in the left menu

  3. Choose the QR Codes or folder for which you want to view the analytics. You can also set a custom date range to view the analytics for a specific timeline.

  4. Within the analytics section, you can view the following metrics:

    • Scans: This shows the total number of times your QR Codes have been scanned. It helps gauge the overall reach and frequency of interactions with your codes.

    • Users: This metric indicates the number of unique users who have scanned your QR Codes. This data is crucial for understanding how many individual people are engaging with your codes, as opposed to repeated scans from the same users.

    • Scans by City: Knowing which cities are generating more scans can help you focus your marketing efforts more locally, perhaps tailoring specific messages or offers to those areas.

    • Scans by devices Used: Here, you can see the breakdown of the types of devices used to scan your QR Codes, such as smartphones or tablets. This information can help you understand which devices your audience prefers, potentially influencing how you design your QR Codes and marketing materials.

    • Scans by country: By understanding which countries your scans are coming from, you can tailor your marketing strategies to specific geographical areas, optimizing your global reach.

    • Scans by location: By understanding the precise GPS location of the scans received, you can highly personalize your marketing strategy and campaigns

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